Sony: Crunchyroll acquisition is near

    Sony: Crunchyroll acquisition is near

    Big changes are on the way in the world of digital streaming. In fact, it is recent news that Sony Interactive Entertainment will pay nearly $ 1 billion to acquire Crunchyroll. It looks like the hugely popular anime streaming service will tie into the home of PlayStation. According to rumors, home producer is in the final negotiations to conclude the deal, with an offer of $ 957 million, and, according to reports Nikkei Asia, seems to be the only company in the running for the purchase. The service is distributed in 200 countries, inclusive United States ed Europe, and count on beyond 1000 titles in the catalog.



    Sony is no stranger to such deals. In fact, he already possesses the service of souls Funanimation, which has a total of around one million subscribers, although that's fewer than Crunchyroll's three million subscribers and a whopping 70 million free members. Investing in animation right now actually makes sense: it's relatively cheap to produce compared to live-action series, which currently have their own logistical problems with filming given the pandemic. With the new lockdowns that are re-emerging in Europe and around the world, streaming services will likely pick up again in the coming months.  The global anime market it was worth $ 21 billion in 2018, 1.5 times its value five years ago, and has been on the rise in recent times. Almost half of the request comes from the West.

    The Japanese house remains very attentive to all expansion opportunities, therefore, as suggested by the president and chairman of Sony Interactive Entertainment about gaming Jim Ryan. But Ryan also stressed the organic growth of the internal PlayStation teams, and how i PlayStation Studios will lead Sony to enter the entertainment world even more strongly. We just have to wait for the developments of the story, perhaps expecting the arrival of some new anime themed video games.



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