Facebook and WhatsApp: their use increased by more than 50%

    Facebook and WhatsApp: their use increased by more than 50%

    In this period of forced quarantine where we are all busy staying inside our homes, in addition to video services such as Netflix, Disney + e Amazon Prime Video which have undergone a notable increase in "plays", even messaging apps have seen a considerable boom in data traffic. On the other hand, having to stay away from each other, the only way to stay closer is precisely that of chats or phone calls. Facebook e Whatsapp, in this, they are certainly the two services most used by all Spaniards, not only.



    Through a post released on the official blog, Facebook has released its numbers related to the increase in the use of the app in these days of quarantine. Many of the countries affected by the epidemic, in fact, reported a 50% greater increase in the last month alone. WhatsApp, on the other hand, has seen the number of video calls and voice calls double. These are the data of our beautiful country:

    • Up to 70% increase in time spent on the Facebook platform since the outbreak began;
    • The number of live views of Instagram and Facebook doubled in just one week;
    • The use of messaging services and the average time of calls made through them increased by 50%, in particular group calls (consisting of at least 3 people) which increased by over 1000%.

    also the Stories, used on both platforms, they have increased considerably over the past month. On the other hand, the revenue generated by advertising decreases although accesses have increased.



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